Press Release Services
Increase Brand Visibility, Build High-Authority Backlinks, and Boost Topical Authority
At Underground Marketing, we don’t just write press releases; we craft strategic digital assets designed to boost your brand’s authority and visibility across search engines and media networks alike. Our Press Release services combine proven SEO best practices with the power of high-authority media distribution to help your business grow online.
Whether you’re announcing a product launch, company milestone, or industry insight, our team ensures your news reaches the right audiences and drives real SEO value.
What Is an SEO Press Release?
An SEO press release is a keyword-optimized, news-style article distributed through authoritative media channels to generate referral traffic, backlinks, and search engine visibility. Unlike traditional PR, SEO press releases are tailored to improve your rankings by following white-hat link-building strategies, keyword integration, and topical relevance.
- Natural link building from DA 10–90+ domains
- Improved site relevance and topical authority
- Increased brand visibility across search and media
- Faster backlink indexing and domain trust signals
- Traffic from high-intent readers and search engines
Let us help you harness the power of press releases to support your business objectives and elevate your market presence.


Why Press Releases Still Work for SEO
(When Done Right)
Some marketers believe press releases are outdated, but that’s only true if you’re using outdated tactics. At Underground Marketing, we focus on modern, white-label SEO press releases that are:
- Newsworthy and relevant to your audience
- Optimized using proven keyword strategies
- Distributed through a curated network of 200+ verified media outlets
- Tracked with transparent reporting and measurable KPIs
Even if some links are labeled as nofollow, they still drive indexation, referral traffic, and brand authority. In Google’s eyes, this signals relevance and trustworthiness, boosting your SEO equity long-term.
What’s Included in Our Press Release Service?
Whether you’re starting from scratch or just need help with distribution, we offer fully managed press release writing and publishing services tailored to your goals.
Professionally Written Press Release
Our seasoned content writers craft clear, engaging, and SEO-optimized press releases based on your provided topic or announcement. Every release includes:
- Strategic keyword integration
- Clear headlines and subheads
- Natural anchor text usage
- Formatting optimized for digital news platforms
SEO Optimization & White-Hat Link Usage
Each press release is carefully structured to follow Google-approved SEO best practices, including:
- Natural contextual backlinks
- Clean HTML formatting
- Zero spammy tactics or keyword stuffing
- Optimal topical alignment with your site
Syndication to 200+ Media Channels
We distribute your press release through our extensive media distribution partners, targeting both general news sites and niche publications. This delivers:
- High-authority backlinks from real domains
- Referring to domains with real organic traffic
- National and local media exposure
- Brand mentions across popular news outlets
Transparent Reporting
Once your release goes live, you’ll receive a detailed report that includes:
- A full list of published URLs
- Domain Authority (DA) and backlink data
- Anchor text breakdown
- Traffic metrics (where applicable)
Why Link Building via Press Release Works
Link building is the cornerstone of any strong SEO campaign, and press releases provide a reliable, scalable, and news-driven method to earn those links.
Unlike blog comments or directories, press release backlinks:
- Are naturally earned through editorial content
- Come from diverse IPs and authoritative sources
- They are faster to index due to the existing page strength
- Help improve your topical relevance when linked to related publications
These links don’t just boost rankings, they strengthen your website’s overall domain authority and trust profile in Google’s algorithm.
Use Cases for SEO Press Releases
Our Press Release service is ideal for:
- Product or service launches
- Company announcements (new hires, mergers, awards)
- Seasonal promotions or campaigns
- Partnerships or sponsorships
- Community involvement or events
- Thought leadership or industry commentary
By choosing Underground Marketing, you’re not just announcing news, you’re amplifying it across the web, complete with measurable SEO benefits.
The Underground Marketing Difference
What sets our SEO Press Release service apart from generic PR agencies or spammy link vendors?

White-Label Friendly
We work with marketing agencies and resellers to provide white-label press release services that seamlessly integrate into your client deliverables.
Fast Turnaround
Need a press release published quickly? We offer fast writing and distribution timelines so your campaign stays on schedule.
Affordable Bundles
Choose from writing-only, distribution-only, or combined packages, whatever fits your strategy and budget.
Ethical, Manual SEO Practices
We believe in long-term, sustainable SEO. That means:
- No paid link schemes
- No AI-spun or duplicate content
- No black-hat manipulation tactics
- Just real content, real links, and real results.
Common Questions About Our Press Release Service
How long does it take to write and distribute a press release?
Most press releases are written within 2–4 business days and distributed within 24 hours after approval.
Can I review the press release before it’s published?
Absolutely. We send all drafts to you for approval before syndication begins.
Will the links in the press release be dofollow or nofollow?
Press release backlinks are typically a mix of dofollow and nofollow, depending on the publisher. Even nofollow links provide SEO indexing benefits and referral traffic.
What kind of media sites will publish my release?
Your release will be syndicated across a range of websites with DA 10–90+, including local news outlets, business directories, industry blogs, and mainstream media channels.
Is this service safe for SEO?
Yes. We follow strict white-hat SEO guidelines and only use approved link-building strategies that align with Google’s algorithm updates.
Get Started with Underground Marketing’s Press Release Service
Whether you’re launching a new initiative or simply looking to build backlinks and improve visibility, Underground Marketing’s SEO-focused Press Release service is a smart, scalable solution.
Let’s Help Your Brand Get Noticed and Ranked
Ready to boost your topical authority, earn powerful backlinks, and increase brand trust all with a single piece of content?
